Blog

Executing the Perfect ReBrand Launch

Launching an updated, refreshed brand identity can be one of the most exciting times in the history of an organization – as long as it is executed correctly. This requires copious amounts of planning, research and time in order to be successful. Understand Your Audience First step: Invite your audience to be a part of […]

Blog

MAPP Inspires Once Again

Another MAPP Benchmarking and Best Practices Conference is in the books! Vive plans and prepares for this annual plastics industry event with plenty of anticipation. It’s great to reconnect with those in our network and meet new plastics professionals across all areas of the business. There was high energy right from the start as the […]

Blog

Score a Touchdown with Google Analytics

Google Analytics is a free tool for businesses to track how their website is performing. However, it can be difficult to understand and make sense of what all of the numbers and reports actually mean. To make it easier for everyone, and in the spirit of the season, let’s take a look at Google Analytics […]

Blog

The Journey to the Real World

We understand the importance of shaping our youth and preparing them for a future in the workforce. Earlier this summer Vive was excited to announce the arrival of our new Marketing Intern, Emma Nowak. Emma will be a sophomore at University of Wisconsin – La Crosse this fall with a business major. Being an incoming […]

Blog

3 Ways to Drive Internal Marketing

Internal marketing is vital to the success of any company. All employees serve as ambassadors for your brand, so it’s helpful to arm them with tools to keep them informed of pertinent internal/external communications and engaged – the more your team members feel a part of the organization, the more engaged they will be. The […]

Blog

Why Outsource Marketing? Let Us Explain…

The team at Vive pride ourselves on being an extension of your company, offering our best insight to help you succeed in the marketing department of your business. With proven success in the industry, Vive should be your go-to source for all marketing needs. Marketing in plastics can be a troubling task. It is a […]

Blog

Welcome to Vive, Austin Haga

For the first time ever, Vive has extended an internship to a second semester. Austin Haga, Vive’s Marketing Communications Intern and current senior at the University of Wisconsin-Milwaukee, will remain with the company through the spring. Austin will graduate with a Bachelor’s degree in Marketing in May of 2016. Stepping into my first internship was […]

Blog

Bite-Size Marketing Deliverables

Traditionally, working with Vive on your company’s brand presence is a yearlong partnership. While this robust marketing plan fits most, we recognize that there are times when a more focused marketing approach is preferred. Vive is excited to announce our new marketing a la carte menu—an avenue that lets you choose what package(s) are best […]

Blog

Just Begun or Halfway Done?

Earlier this summer, Vive announced the arrival of Rachel Heinzinger, our Marketing Communications Intern. In the blink of an eye, Rachel is halfway complete with her internship, but only halfway started with her journey to a career. Rachel will be a junior at the University of Illinois Urbana-Champaign in the fall. Seeking a bachelor’s degree in Advertising […]

Blog

Vive Welcomes Intern Rachel Heinzinger

Vive is extremely pleased to announce the addition of our newest marketing intern, Rachel Heinzinger. Rachel, a soon-to-be junior at the University of Illinois-Urbana Champaign, is an Advertising major with minors in Informatics and Spanish. Rachel’s summer internship at Vive will focus on responsibilities including research, social media strategy and messaging. To learn more about our […]