Conventus Polymers is a global specialty thermoplastic custom compounder, distributor, and masterbatch solutions provider with 35 warehouses and manufacturing facilities worldwide. Primarily focused on partnering with companies to problem-solve the world’s next generation of high-performance resins and custom compounds, Conventus Polymers brings the latest plastics technologies to a wide range of industries.
Delivering the Broadest Portfolio of High Performance Polymers
Conventus found themselves treading water and desired to swim some laps. They sought out Vive to assist in the growth and development of their brand, looking to increase awareness with a new website and revamped aesthetic.
How Vive Delivered
Vive helped bring out the best in Conventus – introducing their brand to the 3D space and developing a striking (pun intended) ad campaign: Imagination Ignites Innovation. What started as an ad concept turned into a full-fledged brand cornerstone. This new aesthetic, featuring a half-lightbulb, half-ignited match on a stark black background, as well as a three-dimensional benzene ring serving as a portal to a stream of resin pellets, helped make the Conventus brand pop off the page. Vive implemented these looks on their sleek new website (backed by refreshed, SEO-driven content), as well as print and digital ads, tradeshow booths, and social posts.
Advertising Campaign Development
Search Engine Optimization
Email Marketing
Sales Collateral
Web Design & Development
Social Media Management
Our Proven Success
Advertising Campaign
- Campaign appeared in Plastics Business & Innovation and Emerging Plastics Technologies Conference
- Campaign visual developed beyond publications expanding into sales powerpoints, sell sheets, apparel, and more.
Website Management
- Website Health Increase – 25%
- Website Critical Errors Fixed – 6+
Google Analytics
- Sessions Increase – 38.84%
- Page / Session Increase – 39.56%
- Time on Page Increase – 7.96%
- Bounce Rate Reduction – 79.98%
Social Media Engagement
- LinkedIn Follower Growth – 96.1%
- Total Visitor Growth – 93.9%
- Unique Visitor Growth – 93.7%
- Clicks Growth – 96.1%